Global Electric Power Steering Motor for New Energy Vehicles Market Strategic Research Report

Scope of the Report

The global Electric Power Steering Motor for New Energy Vehicles market size is predicted to grow from US$ 742 million in 2025 to US$ 920 million in 2032; it is expected to grow at a CAGR of 3.3% from 2026 to 2032.

An electric power steering (EPS) motor for new energy vehicles is a key actuator in the EPS system that converts electrical energy into mechanical torque to assist vehicle steering. Controlled by the Electronic Control Unit (ECU), it adjusts torque output in real time based on vehicle speed, steering angle, and driver input to achieve lightweight, precise, and intelligent steering performance. These motors are typically based on BLDC or PMSM technologies and are widely used in BEVs and PHEVs, representing a critical component of electrified chassis systems in new energy vehicles. In 2025, global sales of electric power steering motors for new energy vehicles are projected to reach 26.1 million units, with an average selling price of $29 per unit and an industry gross margin range of 15% to 40%. The electric power steering (EPS) motor for new energy vehicles industry chain consists of upstream materials, midstream manufacturing, and downstream automotive applications. Upstream includes rare-earth permanent magnets (NdFeB), silicon steel sheets, copper, and bearings, which directly influence motor efficiency and power density. Midstream covers motor design, winding, rotor-stator assembly, and system integration, where key players include Nidec, Bosch, Mitsuba, and Chinese manufacturers such as DARE Auto. Downstream applications are dominated by OEMs producing BEVs and PHEVs. With the rise of intelligent vehicles, EPS motors are increasingly integrated with ADAS, steer-by-wire, and domain control systems, driving the industry toward higher integration and electrification.

Global key Electric Power Steering Motor for New Energy Vehicles players cover Nidec, ZF, JTEKT, Bosch, NSK, etc.

Key Questions Addressed in this Report

What is the 10-year outlook for the global Electric Power Steering Motor for New Energy Vehicles market?

What factors are driving Electric Power Steering Motor for New Energy Vehicles market growth, globally and by region?

Which technologies are poised for the fastest growth by market and region?

How do Electric Power Steering Motor for New Energy Vehicles market opportunities vary by end market size?

How does Electric Power Steering Motor for New Energy Vehicles break out by Type, by Application?

This report presents a comprehensive overview of the global Electric Power Steering Motor for New Energy Vehicles market, covering market size and forecast, segmentation by product type and application, competitive landscape, leading players and regional and country-level outlook.

Segment by Type

• Brushed DC Motor
• BLDC Motor
• PMSM

Segment by EPS Structure

• C-EPS
• P-EPS
• R-EPS
• Others

Segment by Power

• Low Power (<300W)
• Medium Power (300–600W)
• High Power (>600W)

Segment by Application

• BEV
• PHEV
• HEV

Who Can Use This Report?

This report is written for decision-makers who need a clear, data-backed view of the global Electric Power Steering Motor for New Energy Vehicles market:

• Manufacturers, suppliers and solution providers benchmarking their position and planning product, capacity and go-to-market strategy
• Distributors, channel partners and end users in BEV, PHEV, HEV evaluating demand and sourcing options
• Investors, financial analysts and consultants assessing growth opportunities, competitive dynamics and M&A potential
• Government agencies, industry associations and research institutions tracking industry developments and policy impact