Global 24GHz Millimetre Wave Radar Market Strategic Research Report
By Type: Short Range Millimetre Wave Radar, Medium Range Millimetre Wave Radar
By Application: Smart Home, Smart Elderly Care, Industrial Liquid Level Measurement, Smart Transportation, Others
Regional Forecast: Asia Pacific, Latin America, MEA, Europe, North America
Key Players: Valeo (FR), HELLA (DE), Bosch (DE), Continental (DE), AKASAKATEC (JP), Huizhou Desay SV Automotive (CN), Intibeam (CN), Hasco Group (CN), STONKAM (CN), TungThih Electronic (TW), WHST (CN), ANNGIC (CN), Nano Radar (CN), ADASTECH (CN), Oculii (US), Shenzhen Apsoto (CN), Xiamen Insightica (CN)
Vue d'ensemble
Scope of the Report
The global 24GHz Millimetre Wave Radar market size is predicted to grow from US$ 2,751 million in 2025 to US$ 4,388 million in 2032; it is expected to grow at a CAGR of 7.0% from 2026 to 2032.
A 24GHz millimeter-wave (mmWave) radar is a sensor device operating in the frequency band near 24GHz that measures a target's distance, speed, angle, and motion status by transmitting and receiving mmWave signals. It primarily consists of RF chips, antennas, signal processing chips, control software, radomes, and connectors. Common applications include automotive blind-spot monitoring, lane-change assistance, parking assistance, human presence detection, automatic door sensing, security surveillance, traffic speed monitoring, industrial ranging, and smart home sensing. In 2025, global sales volume for 24GHz mmWave radars is approximately 9.8 million units, with an average unit price of around $287, an average industry capacity utilization rate of about 69.4%, and a gross margin of approximately 29.8%. Upstream enterprises operate in sectors such as RF chips, mmWave antennas, PCBs, packaging and testing, connectors, radome materials, microcontrollers (MCUs), algorithm software, and electronic manufacturing services. Downstream enterprises operate in fields including automotive electronics, intelligent transportation, security equipment, industrial automation, smart buildings, smart homes, unmanned systems, and consumer electronics sensing modules. The product cost structure is broken down as follows: RF and baseband chips (approx. 26%), antennas and PCBs (16%), MCUs and power management devices (9%), radomes and structural components (8%), algorithm software and calibration (10%), packaging, testing, and reliability verification (9%), labor and manufacturing costs (7%), quality control and certification (5%), packaging, logistics, and after-sales service (4%), and R&D and administrative expenses (6%). The demand list includes automotive short-range radar, blind-spot monitoring radar, parking assistance radar, automatic door sensing radar, human presence detection radar, traffic speed monitoring radar, industrial ranging radar, security intrusion detection radar, and smart home sensing radar. The downstream customer list includes OEMs, automotive Tier 1 suppliers, smart door control equipment manufacturers, security camera manufacturers, traffic equipment integrators, industrial automation companies, smart home brands, building control system providers, and electronic module manufacturers. In terms of business opportunities, policy drivers include the widespread adoption of active automotive safety features, the development of smart transportation, energy-saving management in smart buildings, upgrades to security sensing capabilities, and industrial automation transformations. Technological innovation is driven by low-cost CMOS RF chips, on-chip antenna integration, multi-target recognition algorithms, low-power design, radar-camera fusion, and miniaturized module packaging. Meanwhile, shifting consumer demands are reflected in the growing need for enhanced safety, lower false-alarm rates, stronger privacy protection, all-weather sensing capabilities, lower costs, and easier sensor deployment.
In 2025, 24GHz millimeter-wave radar remains a key product category in the short-range sensing market, characterized by structural adjustments in the automotive sector and continued expansion into non-automotive fields. In the automotive OEM market, requirements for spectrum migration and technological upgrades regarding in-vehicle 24GHz ultra-wideband radar—combined with the fact that 77GHz and 79GHz radars are increasingly handling medium-to-long-range and high-resolution sensing tasks—mean that the market share of traditional 24GHz short-range automotive radar in high-end models will gradually decline. However, in applications such as automatic doors, security systems, smart buildings, human presence detection, industrial ranging, traffic sensing, and consumer electronics, 24GHz radar retains advantages—including low cost, compact size, low power consumption, mature algorithms, a robust supply chain, and ease of deployment—ensuring that demand will not disappear rapidly. Over the next five to seven years, the industry's growth focus will shift from simple automotive blind-spot monitoring to broader sensing applications, particularly in areas such as energy-efficient smart buildings, elderly care, restroom and conference room occupancy detection, security intrusion detection, industrial equipment collision avoidance, and smart lighting control. While price competition will continue to squeeze profit margins for low-end, general-purpose modules, companies capable of delivering highly integrated RF chips, stable algorithms, anti-interference designs, customization, and mass production will maintain healthy profitability. Overall, the 24GHz millimeter-wave radar sector is not a market characterized by explosive growth, but rather a stable market defined by sustained volume in mature applications, gradual upgrades in the automotive sector, and increasing penetration in non-automotive sectors.
Key Questions Addressed in this Report
What is the 10-year outlook for the global 24GHz Millimetre Wave Radar market?
What factors are driving 24GHz Millimetre Wave Radar market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do 24GHz Millimetre Wave Radar market opportunities vary by end market size?
How does 24GHz Millimetre Wave Radar break out by Type, by Application?
This report presents a comprehensive overview of the global 24GHz Millimetre Wave Radar market, covering market size and forecast, segmentation by product type and application, competitive landscape, leading players and regional and country-level outlook.
Segment by Type
- Short Range Millimetre Wave Radar
- Medium Range Millimetre Wave Radar
Segment by Modulation
- FMCW
- Pulse Doppler
- CW
Segment by Max Detection Range
- < 30 m
- 30 - 70 m
- > 70 m
Segment by Application
- Smart Home
- Smart Elderly Care
- Industrial Liquid Level Measurement
- Smart Transportation
- Others
Who Can Use This Report?
This report is written for decision-makers who need a clear, data-backed view of the global 24GHz Millimetre Wave Radar market:
- Manufacturers, suppliers and solution providers benchmarking their position and planning product, capacity and go-to-market strategy
- Distributors, channel partners and end users in Smart Home, Smart Elderly Care, Industrial Liquid Level Measurement evaluating demand and sourcing options
- Investors, financial analysts and consultants assessing growth opportunities, competitive dynamics and M&A potential
- Government agencies, industry associations and research institutions tracking industry developments and policy impact
Market snapshot
Global 24GHz Millimetre Wave Radar Market Strategic Research Report snapshot, 2025–2032
© MarketResearchReports.comDisclaimer: The actual data may vary in the final report which undergoes verification check post order confirmation.Segments covered in this report
Table of contents
01Executive Summary
02Industry Overview & Forecast
- 2.1.1 Market Definition and Scope
- 2.1.2 Market Size and Growth Forecast
- 2.1.3 Volume Analysis
- 2.1.4 Segment Outlook by Type
- 2.1.5 Segment Outlook by Application
- 2.1.6 Regional Outlook
- 2.1.7 Structural Developments Shaping the Forecast
- 2.1.8 Forecast Risks and Sensitivities
03Market Segmentation by Type
- 3.1 Market Segmentation by Type
- 3.1.1 Market by Type Overview
- 3.1.2 Short Range Millimetre Wave Radar
- 3.1.3 Medium Range Millimetre Wave Radar
- 3.1.4 Volume Analysis
04Market Segmentation by Application
- 4.1 Market Segmentation by Application
- 4.1.1 Market by Application Overview
- 4.1.2 Smart Home
- 4.1.3 Smart Elderly Care
- 4.1.4 Industrial Liquid Level Measurement
- 4.1.5 Smart Transportation
- 4.1.6 Others
- 4.1.7 Volume Analysis
05Regional Market Forecast
- Asia Pacific
- North America
- Europe
- Middle East & Africa
- Latin America
06Country-Level Market Forecast
- 6.1 Asia Pacific
- 6.1.1 China
- 6.1.2 Japan
- 6.1.3 Korea
- 6.1.4 Southeast Asia
- 6.1.5 India
- 6.1.6 Australia
- 6.1.7 Rest of Asia Pacific
- 6.2 North America
- 6.2.1 United States
- 6.2.2 Canada
- 6.2.3 Mexico
- 6.2.4 Rest of North America
- 6.3 Europe
- 6.3.1 Germany
- 6.3.2 France
- 6.3.3 UK
- 6.3.4 Italy
- 6.3.5 Russia
- 6.3.6 Rest of Europe
- 6.4 Middle East & Africa
- 6.4.1 Egypt
- 6.4.2 South Africa
- 6.4.3 Israel
- 6.4.4 Turkey
- 6.4.5 GCC Countries
- 6.4.6 Rest of Middle East & Africa
- 6.5 Latin America
- 6.5.1 Brazil
- 6.5.2 Rest of Latin America
07Growth Drivers & Inhibitors
- 7.1 Growth Drivers & Inhibitors
- 7.1.1 Section Overview
- 7.1.2 Growth Drivers
- 7.1.3 Growth Inhibitors
- 7.1.4 Driver and Inhibitor Impact Assessment
- 7.1.5 Analyst Perspective
08Key Company Profiles
- 8.1 Valeo (FR)
- 8.1.1 Company Overview
- 8.1.2 Key Products & Segments
- 8.1.3 Financial Performance (2023–2025)
- 8.1.4 Business Strategy
- 8.1.5 SWOT Analysis
- 8.1.6 Strategic Implications (2026–2032)
- 8.2 HELLA (DE)
- 8.2.1 Company Overview
- 8.2.2 Key Products & Segments
- 8.2.3 Financial Performance (2023–2025)
- 8.2.4 Business Strategy
- 8.2.5 SWOT Analysis
- 8.2.6 Strategic Implications (2026–2032)
- 8.3 Bosch (DE)
- 8.3.1 Company Overview
- 8.3.2 Key Products & Segments
- 8.3.3 Financial Performance (2023–2025)
- 8.3.4 Business Strategy
- 8.3.5 SWOT Analysis
- 8.3.6 Strategic Implications (2026–2032)
- 8.4 Continental (DE)
- 8.4.1 Company Overview
- 8.4.2 Key Products & Segments
- 8.4.3 Financial Performance (2023–2025)
- 8.4.4 Business Strategy
- 8.4.5 SWOT Analysis
- 8.4.6 Strategic Implications (2026–2032)
- 8.5 AKASAKATEC (JP)
- 8.5.1 Company Overview
- 8.5.2 Key Products & Segments
- 8.5.3 Financial Performance (2023–2025)
- 8.5.4 Business Strategy
- 8.5.5 SWOT Analysis
- 8.5.6 Strategic Implications (2026–2032)
- 8.6 Huizhou Desay SV Automotive (CN)
- 8.6.1 Company Overview
- 8.6.2 Key Products & Segments
- 8.6.3 Financial Performance (2023–2025)
- 8.6.4 Business Strategy
- 8.6.5 SWOT Analysis
- 8.6.6 Strategic Implications (2026–2032)
- 8.7 Intibeam (CN)
- 8.7.1 Company Overview
- 8.7.2 Key Products & Segments
- 8.7.3 Financial Performance (2023–2025)
- 8.7.4 Business Strategy
- 8.7.5 SWOT Analysis
- 8.7.6 Strategic Implications (2026–2032)
- 8.8 Hasco Group (CN)
- 8.8.1 Company Overview
- 8.8.2 Key Products & Segments
- 8.8.3 Financial Performance (2023–2025)
- 8.8.4 Business Strategy
- 8.8.5 SWOT Analysis
- 8.8.6 Strategic Implications (2026–2032)
- 8.9 STONKAM (CN)
- 8.9.1 Company Overview
- 8.9.2 Key Products & Segments
- 8.9.3 Financial Performance (2023–2025)
- 8.9.4 Business Strategy
- 8.9.5 SWOT Analysis
- 8.9.6 Strategic Implications (2026–2032)
- 8.10 TungThih Electronic (TW)
- 8.10.1 Company Overview
- 8.10.2 Key Products & Segments
- 8.10.3 Financial Performance (2023–2025)
- 8.10.4 Business Strategy
- 8.10.5 SWOT Analysis
- 8.10.6 Strategic Implications (2026–2032)
- 8.11 WHST (CN)
- 8.11.1 Company Overview
- 8.11.2 Key Products & Segments
- 8.11.3 Financial Performance (2023–2025)
- 8.11.4 Business Strategy
- 8.11.5 SWOT Analysis
- 8.11.6 Strategic Implications (2026–2032)
- 8.12 ANNGIC (CN)
- 8.12.1 Company Overview
- 8.12.2 Key Products & Segments
- 8.12.3 Financial Performance (2023–2025)
- 8.12.4 Business Strategy
- 8.12.5 SWOT Analysis
- 8.12.6 Strategic Implications (2026–2032)
- 8.13 Nano Radar (CN)
- 8.13.1 Company Overview
- 8.13.2 Key Products & Segments
- 8.13.3 Financial Performance (2023–2025)
- 8.13.4 Business Strategy
- 8.13.5 SWOT Analysis
- 8.13.6 Strategic Implications (2026–2032)
- 8.14 ADASTECH (CN)
- 8.14.1 Company Overview
- 8.14.2 Key Products & Segments
- 8.14.3 Financial Performance (2023–2025)
- 8.14.4 Business Strategy
- 8.14.5 SWOT Analysis
- 8.14.6 Strategic Implications (2026–2032)
- 8.15 Oculii (US)
- 8.15.1 Company Overview
- 8.15.2 Key Products & Segments
- 8.15.3 Financial Performance (2023–2025)
- 8.15.4 Business Strategy
- 8.15.5 SWOT Analysis
- 8.15.6 Strategic Implications (2026–2032)
- 8.16 Shenzhen Apsoto (CN)
- 8.16.1 Company Overview
- 8.16.2 Key Products & Segments
- 8.16.3 Financial Performance (2023–2025)
- 8.16.4 Business Strategy
- 8.16.5 SWOT Analysis
- 8.16.6 Strategic Implications (2026–2032)
- 8.17 Xiamen Insightica (CN)
- 8.17.1 Company Overview
- 8.17.2 Key Products & Segments
- 8.17.3 Financial Performance (2023–2025)
- 8.17.4 Business Strategy
- 8.17.5 SWOT Analysis
- 8.17.6 Strategic Implications (2026–2032)
09Competitive Landscape
- 9.1 Competitive Landscape Overview
- 9.2 Competitive Intensity Assessment
- 9.3 Key Player Strategies & Positioning
- 9.4 Competitive Dynamics & Strategic Outlook
- 9.4.1 Emerging Competitive Threats
- 9.4.2 Consolidation vs. Fragmentation Outlook
- 9.4.3 Competitive Response Matrix
- 9.4.4 Strategic Recommendations, 2026–2032
10Porter's Five Forces Analysis
- 10.1 Threat of New Entrants
- 10.2 Bargaining Power of Buyers
- 10.3 Bargaining Power of Suppliers
- 10.4 Threat of Substitutes
- 10.5 Competitive Rivalry
11PESTLE Analysis
- 11.1 Political
- 11.2 Economic
- 11.3 Social and Demographic
- 11.4 Technological
- 11.5 Legal and Regulatory
- 11.6 Environmental
- 11.7 Strategic Implications of the PESTLE Assessment
12SWOT Analysis
13Future Trends & Outlook
- 13.1 Future Trends & Outlook
- 13.1.1 Trend Summary and Commercial Maturity Assessment
- 13.1.2 Technology and Innovation Trends
- 13.1.3 Long-Term Market Outlook
- 13.1.4 Investment & M&A Activity Outlook
- 13.1.5 Overall Outlook Assessment
Frequently asked questions
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Research Methodology
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Systematic collection from 500+ verified sources including SEC filings, industry databases (Bloomberg, Statista, OECD), regulatory filings, trade publications, patent databases, and company annual reports. AI-assisted extraction identifies relevant data points across 10,000+ documents per report.
Dual-validation approach: bottom-up sizing aggregates segment-level production, consumption, and trade data; top-down sizing cross-validates against macroeconomic indicators and total addressable market estimates. Discrepancies >5% trigger analyst review.
Company profiles built from public financial disclosures, product launches, M&A activity, job postings (as capability proxies), and supply chain mapping. Market share estimates triangulated across revenue, capacity, and shipment data.
CAGR projections use time-series regression on 5-10 years of historical data, adjusted for identified demand drivers (technology adoption curves, regulatory catalysts, demographic shifts) and demand inhibitors (cost barriers, substitution risk). Scenario modeling covers base, optimistic, and conservative cases.
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